The Lips debut the video for their new single, Bleach, this week on-line. Bleach is the first single from their self-titled Little Heart Records debut.

The mostly one-man band, founded by award winning song writer Anthony Laido, spent most of the summer playing out of town shows to support the record. The album, which Jersey Rock Reviews calls a “unique approach on punk rock” was released earlier in 2012.

Bleach can be seen here: