The Tour Calendar feature unifies FanBridge’s email campaign creation platform with ArtistData’s automated tour date manager and social media synchronization tools. Tour dates that are entered into ArtistsData can now be synced with FanBridge’s Tour Calendar feature, enabling ArtistData users to take advantage of the direct-to-fan marketing tools offered by FanBridge without having to enter their tour date information multiple times.
In addition to the time savings, this unique feature also allows artists to automatically include all important show information in the footer of their FanBridge newsletters including dates, locations, and direct links to purchase tickets. Additionally, this feature is integrated with Google Maps to provide fans with easy to read maps and directions on how to get to a particular venue.
Other innovative benefits of the Tour Calendar feature include enabling fans to self opt into receiving reminders about future shows, along with full integration of tour information on FanBridge artists custom fan subdomains/landing pages.
FanBridge co-founder, Spencer Richardson notes, “We are very excited to be launching this highly demanded Tour Calendar feature, and look forward to working with a great company like ArtistData who is equally dedicated to providing tools that not only save artists time but that also empower artists to generate greater value from their music marketing initiatives.”
Brenden Mulligan, ArtistData founder and CEO, adds, “A lot of our artists love using FanBridge to manage their email lists and we’re thrilled to be able to make their lives one step easier. We look forward to continuing to work with FanBridge in new and exciting ways as we open up our system even more.
With the intention of helping artists increase ticket sales and fan awareness of upcoming shows and events, FanBridge indicates that much of the development of the new feature has been centered on ensuring that fans have consistent exposure to simple and clear calls to action across artists’ fan outreach.
FanBridge, Inc. is the leading provider of fan relationship management technology designed to give bands the tools and resources need to easily build their email and mobile fan lists and create/send customizable and targeted campaigns and newsletters via email, mobile and social network channels. To find out more, please visit www.FanBridge.com.
ArtistData is a leading provider of solutions designed to automate and centralize the process of updating tour date information across artist websites, social network profiles, concert databases, Twitter, official news feeds, iCal, local press, fan newsletters, and tour books. To find out more, please visit www.ArtistData.com.